Health Blueprint · Intensive
The problem isn't what you're doing.
It's why.
Food, training, sleep: you've fixed each one on paper and watched it slip back. Six months, one-on-one, on the patterns that decide what you actually do, not what you plan to.
For the operator who's done with knowing better and not doing it.
Sound familiar?
You can quote the experts
And still can't get yourself to do the thing.
- You can explain ketosis at a dinner party. You can quote Huberman on cold plunges. You're still not doing the things you already know work.
- You've run the protocols. Keto, fasting, Whole30, macro counting. They worked for a while. None of them stuck.
- You've optimised work, sleep, training, supplements. Food and consistency are the two pieces that still won't fall in line.
- You're tired of starting over. Each new approach costs energy you don't have to spare anymore.
- You want measurable checkpoints like biomarkers and strength tests, not vibes and another "how do you feel?" check-in.
- You can commit six months. Once. Properly. As long as the work actually goes deep enough to hold.
- Keto
- Fasting
- Whole30
- Macro counting
They worked for a while. None of them stuck.
What if the gap isn't willpower?
A Different Lens
What if the gap isn't willpower?
The gap between knowing what to do and doing it isn't a discipline problem. The patterns that make one choice feel obvious in the moment were set long before you decided to eat better or train harder, and new information doesn't reach them. They decide what you eat, whether you train and when you go to bed. Food is where they show up loudest, so that's where the work starts.
The Intensive then takes the same work into the rest of your health.
The Method
Start where the pattern is loudest
Food first, because that's where the why is easiest to see.
You know what to eat and you keep eating something else, several times a day. That makes food the clearest place to see the pattern and the easiest place to start changing it. Phase 1 works on why you want what you want, until cravings stop running the day. It's the Foundation, run 1:1.
The same why turns up everywhere else. It's why a training plan gets dropped in week three and a good routine falls apart on the first trip. Phase 2 takes the work into strength, on a body that can now recover. Phase 3 takes it into travel, social life and the rest of your week, until you can run it without me.
Phase 1 runs WILDERBODY, Eric Edmeades' food psychology program and the current version of WILDFIT. Phase 2 runs on 10X Fitness, Lorenzo Delano's strength protocol.
Program flow
Six months. Three distinct phases
Weeks 1–13
Inner Monastery
Phase 1 · Food psychology
Starts with an onboarding week: intake, baseline, and the Six Hungers diagnostic. Then 13 weeks of WILDERBODY food psychology with weekly 1:1 calls. The metabolic reset, the awareness work, the reintroduction. By the end of week 13, saying no shouldn't take willpower.
“I choose what I eat.”
Weeks 14–21
Racing Mode
Phase 2 · Strength
With your metabolism stable, you build. Around 30 minutes a week on Lorenzo Delano's 10X Fitness protocol: slow-cadence, low-frequency training built to get the results conventional programs get in a fraction of the time. Not bigger results and not quicker ones, just far less time spent. One number tracks it, your power-to-weight ratio, measured by a 10X Power Test at the start and again at the end. Weekly 1:1 throughout.
“I am someone who trains.”
Weeks 22–25
Cruising Mode
Phase 3 · Integration
You make it permanent. Travel, social life, the messy real world: you run experiments and integrate the framework into all of it. It closes with a final 10X Power Test and your second Holohabits panel, so you leave with numbers to set against the ones you started with. You also leave with your own Health Constitution, the principles you'll run your health by from then on.
“I am a healthy person.”
When progress is measured
- Inner Monastery
- Racing Mode
- Cruising Mode
- OnboardingBaselineFirst Holohabits panel
- Racing Mode starts10X Power Test
- Racing Mode ends10X Power Test
- Final weekFinal 10X Power TestSecond Holohabits panel
What's Included
Everything the six months covers
The 6-month 1:1 container
- Onboarding week: intake, baseline, the Six Hungers diagnostic
- Weekly 1:1 coaching calls across all three phases
- Asynchronous messaging support throughout
- WILDERBODY: Eric Edmeades' 13-week food psychology program
- Lorenzo Delano's 10X Fitness strength protocol, about 30 minutes a week, with Power Tests at the start and end of Phase 2 and again at the end of Phase 3
- Your own Health Constitution at the end: the principles you run on from then on
The Holohabits Biomarker Panels
€900+ value · included
Two 40-marker biomarker panels, one at intake and one at the end, with full interpretation. Over €900 of testing, included.
Results
What clients say
I felt much fitter and more vital, slept better, had no cravings, and no longer experienced health issues I'd struggled with for years. This is the closest you'll ever get to true food freedom.
I spent years trying different approaches to food. Within the first month I understood why none of them had worked. That alone changed everything. Then the rest of the program confirmed it.
I have all the tools I need to continue on my own. Joey listens to what you're struggling with and offers targeted advice you can actually use.
Proof
What's still true a year later
These are the numbers that matter: what holds once the coaching stops.
100%
of my participants say their relationship with food has permanently changed
96%
of WILDFIT participants complete the program
75%
are still living the changes one year later
60%
choose to repeat it for deeper understanding
The 96% completion figure comes from Mindvalley, who run the WILDFIT program. Retention data is also sourced from WILDFIT. Joey Simsen is a certified WILDFIT coach.
What changes
You'll know it worked when you stop noticing the food
Coffee with cake on the table at a meeting and you're still in the conversation, not negotiating with yourself.
Is this for you?
The Intensive is right for you
if you recognise yourself here.
- You've tried the protocols and stalled. You're not short on information. You're short on something that holds.
- You can commit six months once, properly, if the work goes deep enough to last.
- You want proof you can measure: strength retests and blood panels, on a schedule.
- You'd rather find out why it keeps slipping than start another plan every January.
- You're done diet-hopping. You want to walk away with your own system, not a meal plan you'll abandon.
- Weekly 1:1 with a coach who reads what you write fits how you actually work best.
This is not for you if…
- You're looking for a quick fix or short-term weight loss.
- You want a meal plan or specific food rules to follow.
- You're not open to examining the psychological side of eating.
- Six months is more than you can commit right now. The Foundation (14 weeks, food psychology only) may be the better start.
Before you book
What happens in the thirty minutes
Thirty minutes on video, free, and you owe me nothing afterwards. Here's all of it, so none of it catches you out.
Thirty minutes on video, free
Where you actually are
What I think is in the way
Whether we work together
Thirty minutes on video, free, and you owe me nothing afterwards.
First 10 minutes
Where you actually are
You tell me what's going on, how long it's been going on, and what you've already tried. You don't need to prepare anything and there's no form to fill in first.
Next 10 minutes
What I think is in the way
I tell you where I think the pattern sits and which program reaches it fastest, in plain language. If the answer is something other than working with me, that's the answer you get.
Last 10 minutes
Whether we work together
What the work looks like, what it costs, how long it takes. Then you decide, or you don't. I turn down work that isn't right for the work, so if this isn't your next step, you'll hear that from me.
Worth saying plainly: I'm a health coach, not a doctor or a dietitian. I work with your medical care, not in place of it. If what you describe belongs with your GP, I'll tell you that on the call.
Book a Discovery CallHow to apply
Three slots at a time
Foundation
Not ready for six months?
14 weeks · group
- Phase 1 only: food psychology
- 14 live group coaching calls
- Small cohort (max 6 people)
- The right starting point if six months feels like too much
Intensive · 1:1
6 months · 1:1
3 active clients · ~6 slots a year
- Weekly 1:1 calls across all three phases
- WILDERBODY food psychology, 10X Fitness strength, integration
- Two Holohabits biomarker panels, with interpretation
- Asynchronous messaging support throughout
- Your Health Constitution at the end
Rolling intake: the next slot opens when one of the current three finishes.
Your Coach
Joey Simsen
- Certified WILDFIT® Coach
- Mindvalley Holobody Coach
- Mindvalley 10X Fitness Coach
- Holohabits Practitioner
- Paradigm X Speaker Finalist
I'm a certified WILDFIT® Coach and the architect of the Health Blueprint, the system I now run with every 1:1 client. I came to this work after years of knowing exactly what I should do and not doing it. The food psychology piece was what finally closed that gap for me, and it's why Phase 1 anchors everything else in the Intensive.
Food was where I first saw it, but it was never only about food. The same patterns decided whether I trained and how I got through a bad week. The Blueprint starts with food and then takes that work into strength and the rest of your life. Six months is how long it takes to hold.
Three slots. Six months.
One conversation away.
Book a free Discovery Call. Thirty minutes. We'll talk about where you are, what's actually in the way, and whether the Intensive is the right next step. I turn down clients when it isn't a fit, and that's part of why this works.
Book a Discovery Call