The WILDFIT Way

I’d been looking forward to The WILDFIT Way for a long time. So the moment the Kindle edition became available, I bought it while waiting for my physical copy to arrive.

Long story short: it genuinely did not disappoint!

Easy to read

If you’ve ever seen Eric Edmeades speak, you know he’s an engaging storyteller. That translates very well to the page. The book flows easily, mixing clear statistics about the history of the food industry with stories that make the ideas land emotionally, not just intellectually.

The foundation: why food feels so hard

The first part of the book builds a strong framework around the problem of eating nowadays:

  • Why our current health and eating habits look the way they do

  • How the modern food industry evolved

  • Why the diet industry keeps failing people

  • What the “correct” human diet actually means

Beyond that, it does a deep dive on food psychology. Taken together, these chapters explain why so many people struggle with food today. Not in a blamey way, but in a clarifying one. You start to see that the problem isn’t a lack of willpower or discipline. It’s the system, the environment, and the way our brains are being constantly hijacked.

That alone is incredibly relieving.

From understanding to action

The book then moves into a substantial section on the actual WILDFIT Way. This is the section where Eric shows how to turn theory into practice.

The principles are laid out clearly, showing how WILDFIT helps you regain control over:

  • eating

  • thinking

  • habits

  • and overall health

It doesn’t promise magic. What it offers instead, is a clear set of principles which have helped thousands of people all over the world in a healthier direction.

One detour

There is one chapter that feels a bit disconnected to me. The section on essential needs for extending lifespan sits right in the middle of the book and moves away from food more than the rest of the material.

The content itself is interesting, anyone who knows me will know that I love some biohacking. But because of the placement in the book, and the subject of the rest of the book, this section is very compressed.

Honestly, it feels like it could be an entire book on its own, and I have seen multiple books exactly like that. That said, it’s still entertaining and contains a few solid ideas, so it doesn’t detract too much from the overall experience.

Will this book change your life?

For most people, reading this book alone won’t completely transform their relationship with food. No book does. Transformation requires experimentation, repetition, and support.

What this book does do exceptionally well is:

  • explain why you struggle in the first place

  • remove a lot of guilt and self-blame

  • and point you toward a far more constructive way forward

As a starting point for a health journey, it’s excellent. For anyone wanting a better relationship with food in today’s world, it’s a must-read.

What if you’ve already done the WILDFIT Challenge?

I completed the WILDFIT Challenge years ago, and am of course a trained WILDFIT coach, so much of the material and stories were familiar.

Still, the book surprised me.

It goes much deeper into the background and context than the Challenge ever did, and expands some subject in different ways than we learned as coaches as well. That makes it a genuinely valuable expansion of the core WILDFIT principles, not just a repetition.

Whether you’re completely new to WILDFIT or a seasoned WILDFITter, there’s real value here. New insights, better framing, and a clearer understanding of why the process works.

In short: pleasantly familiar, but interestingly expansive.

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